Classic Car Liquidators' 1971 C10
Classic Truck Takeover
Trucks are the new musclecar
Unless you’ve been under a rock for the last few years, you’ve witnessed the meteoric rise of classic pickups. By some metrics, 1967-87 Chevy C10s have finally dethroned the tri-five Chevy and first-gen Camaro as king of streets. Many blame it on high prices for vintage tin, but what started as a small dare to be different trend has blossomed into a full on movement. The entire industry is shifting gears, catering to the vintage hauler segment with new products hitting the market every day.
Also in the business of knowing and providing what people want is Classic Car Liquidators of Sherman, Texas. Bringing classic vehicle buyers and sellers together is not a new business idea, but few have done it quite like CCL does. In addition to your standard buy, sell and consign services, CCL occasionally builds a vehicle to their liking. They seek out the best aftermarket parts, usually bolt-on upgrades, to give the classic proper stance and handling along with smile-inducing power. This ’71 C10 recently got the CCL treatment, so let’s dig in and see what makes it tick.
A solid chassis is an important foundation for any motor vehicle, so CCL started at the bottom using top shelf parts. RideTech’s StreetGrip series of suspension packages have really caught on in the last few years, bringing incredible ride and drive qualities to our favorite rides. The kit for ’67-72 GM pickups includes new springs and shocks, dropped spindles, new front sway bar, bolt-in C-notch and a new, longer panhard bar. It sounds pretty simple, but RideTech invested the time and money into developing this kit to be the best it can be. Ride quality is tremendous, handling is far better than stock, and the ride height is down about six inches front and rear. CCL complemented the StreetGrip kit with a set of huge Wilwood brakes and modern rally wheels big enough to cover the 14” discs.
When CCL took delivery of the ’71, there was already a 454 big block under the hood, which was a good starting point. The crew yanked the rat motor and slid in a roller cam from COMP, along with 1.7 Pro Magnum rockers. A Holley Terminator Stealth EFI system replaced the carburetor atop a Weiand Stealth intake while a set of Hooker headers route spent gasses below. A Vintage Air Front Runner system is stuck on the front of the fat block, and COMP and Holley bits finish off the visual upgrades.
Inside the cab, things are clean and cool. Red houndstooth covers the bench seat while a Camaro steering wheel claims the top spot on the column. Perhaps the largest departure from stock is the VHX-67C-PU instrument system. While it fits into the reproduction bezel without incident, the VHX system packs a ton of modern features. LED backlighting, LCD message centers and solid state sending units make accurately monitoring the warmed-up 454 easy.
Instead of selling this truck to a lucky buyer, CCL elected to give it away to an even luckier enthusiast! The truck is part of a promotion to spread the Classic Car Liquidators name and spread the joy of vintage autos. A college student actually won the drawing for this C10, but elected to take the $25,000 cash option to finish his personal Corvette project; can’t blame a guy for seeing his dream through! This pickup is just one drop in the overflowing C10 bucket. Keep an eye out at the next show you attend and you’ll see what I mean. Might be time to drag that old farm truck out of the weeds and get it running!